By: Ethelbert Umeh
Whether you are starting a new business, or you have been in business for a long time, you need a convincing company Profile.
Having a company profile is a necessary condition; a NECESSITY, not an option. You are miles down the drain, if you don’t have one right now.
A well-written company profile enables you to land a memorable first impression on your clients and investors. It enables you to stand out in the midst of companies bidding for a specific job.
A convincing company profile is similar to what a great CV can do for you.
What is a convincing Company Profile ?
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A company Profile is a professional introduction of your brand. It helps the reader to have a simplified overview of your company’s:
• Professional Summary
• Mission and Vision Statements
• Management team
• Corporate Values
• Products or Services
• Target market
• Unique Strengths
• Track records and
• Other highlights
All these will tell the potential investors, stakeholders, business partners, suppliers, financial institutions or clients, whether your company is a good entity to do business with or not.
If you are running a business anywhere in the world, today.
Do not underestimate the power of a great and a convincing company profile .
It helps your business to always be on the frontline, builds your brand awareness and credibility.
A memorable first impression about your business relies heavily on having a quality company profile. It puts your business on a consistent spotlight.
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